Shape Softwarehttps://shapesoftware.com/

Your landing page’s weakest score is Mobile web.

How Shape Software ranks

  1. 1.Insureio69
  2. 2.AgencyBloc68
  3. 3.MedicarePRO CRM64
  4. 4.careCycle62
  5. 5.Radiusbob50
  6. 6.Shape Software38
Fix Mobile web
38Growth scoreupdated

category scores

Mobile web22Information hierarchy38
category scoresShowHide
Mobile web22Information hierarchy38

Mobile web

22Poor

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Two-column desktop layout — The mobile fold keeps the desktop side-by-side hero — image left, text right — squeezing both into cramped half-width columns instead of stacking.
  2. Contents link list — Eleven bare text links serve as navigation with no collapse pattern; each is small, tightly stacked, and hard to tap without misfires.
  3. Hero product list — Four product names with asterisk separators compete as the value statement in tiny type, with no single primary action anywhere in the fold.
  4. See Price List link — The closest thing to a CTA is a small underlined text link, nowhere near a thumb-friendly full-width button.

Information hierarchy

38Poor

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Asterisk-separated product list — Four products (ATOMS, SHAPE, VIBRATZ, CRYSCON) share identical weight in the hero, so no single message or action leads.
  2. Contents link stack — Eleven same-weight text links act as the fold's only navigation, leaking attention with no primary action to anchor them.
  3. Price list link — The closest thing to a CTA is a small red text line with an inline link, indistinguishable from body copy.
  4. Hero ORTEP screenshot — Dark technical render dominates the top-left scan position but outranks the value proposition, which is a centered product list, not a promise.

CTA

42Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

See Price List
Shape Software

How Shape Software compares

Recommended rewrites

Value props

42Poor

Title, subtitle, hero — do they sell the product's true value?

Shape Software’s headlineShape SoftwareATOMS for atomic-structure display * SHAPE for crystal morphology * VIBRATZ for normal-coordinate vibrational analysis * CRYSCON crystallographic conversion and utility * Software for Windows

Working

Could improve

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Shape Software desktop capture for Trust

How Shape Software compares

Trust read