Runnahttps://runna.com/

Your landing page’s weakest score is Trust.

How Runna ranks

  1. 1.Athletica79
  2. 2.Amby Health77
  3. 3.Runna75
  4. 4.Humango70
  5. 5.TrainAsONE68
  6. 6.AI Endurance67
Fix Trust
75Growth scoreupdated

category scores

Trust66Value props72
category scoresShowHide
Trust66Value props72

Trust

66Fair

Proof that the product is real, competent, and safe to try.

Runna
Athletica
Trust read
RunnaDetailed real app screenshots including "TCS New York City Marathon Plan" and GPS route UI
Amby HealthChat demo showing Amby's coaching message: "Morning. Sleep and HRV both look good, so today's a green light for interval
TrainAsONE"Harness intelligence from over 100 million kilometres of real-world data"
Athletica"As seen in" press logo bar (Triathlete, Cycling Weekly, Outside, Trail Runner, TRI247, Strava)
HumangoApp UI screenshots showing personalized plan ("Amy, it's time to start training!") with workouts and health metrics (56
AI Endurance"we have published the science to back it up" claim in the hero subheadline

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Runna’s headline undersellsRunning made simpleGet the support you need as a runner with tailored running plans to achieve your goals, from training for a faster 5k to completing your first marathon.

Working

  • Subhead names concrete goals: 5k, first marathon
  • Hero screens demonstrate real plans and workouts
  • 'First week free. Cancel anytime.' de-risks trial

Could improve

  • H1 is generic; doesn't say it's a coaching app
  • No proof numbers (users, PBs, ratings)
  • 'Get the support Runna need' is filler phrasing

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Runna desktop capture for Information hierarchy

What works

What to improve

CTA

80Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Runna

How Runna compares

Recommended rewrites

Mobile web

83Strong

The phone experience as a first-class citizen.

Runna mobile capture for Mobile web

What works

What to improve