Remitlyhttps://remitly.com/

Your landing page’s weakest score is Value props.

How Remitly ranks

  1. 1.Wise79
  2. 2.Payoneer71
  3. 3.Chipper Cash70
  4. 4.SpotPay69
  5. 5.Remitly68
  6. 6.Revolut62
Fix Value props
68Growth scoreupdated

category scores

Value props62Information hierarchy68
category scoresShowHide
Value props62Information hierarchy68

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Remitly’s headline undersellsBuilt for lives across bordersSend money with the Remitly app, designed to help you close the distance.

Working

  • Emotional resonance for immigrant senders
  • Massive app-rating proof (4.9 stars, 4.2M+)
  • Hero image shows a real sender, not stock gloss

Could improve

  • Headline never says what Remitly does
  • No speed, fee, or rate specifics in fold
  • No country count or delivery-time claim

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Cookie consent banner — Full-width overlay with two same-weight buttons hijacks the fold's bottom third and competes with 'Send money'.
  2. Send money button — Pale blue on a dark photo reads as a secondary chip, not the primary action — weakest-contrast element in the hero.
  3. Header nav row — Eight interactive items (tabs, three dropdowns, Help, Log in, Sign up) offer more exits than the hero offers actions.
  4. Sign up button — Dark high-contrast pill outweighs the hero's 'Send money' CTA, splitting the primary action across two competing buttons.

Mobile web

68Fair

The phone experience as a first-class citizen.

Remitly mobile capture for Mobile web

What works

What to improve

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Remitly

How Remitly compares

Recommended rewrites

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Remitly desktop capture for Trust

How Remitly compares

Trust read