Your landing page’s weakest score is CTA.
How Chipper Cash ranks
- 1.
Wise79
- 2.
Payoneer71
- 3.
Chipper Cash70
- 4.
SpotPay69
- 5.
Remitly68
- 6.
Revolut62
CTA
58FairCopy, size, verb, cost-feel — does the primary CTA earn the click?





Problems
- no hero button on desktop
- no 'free' despite free account
- desktop CTA is nav-sized only
- labels differ across viewports
Trust
62FairProof that the product is real, competent, and safe to try.



| Trust read | |
|---|---|
| Chipper Cash | "5,000,000+ Users" and "1,000,000+ Virtual Visa Chipper Cards Issued" in the Chipper Cash key figures strip |
| In-app balance UI overlay showing "Personal £6,012" with an "Accounts" button | |
| No visible trust signal identified. | |
| Live transfer calculator showing "1 USD = 0.8717 EUR" with lock icon and USD currency selector | |
| App Store 4.9 stars 4.2M+ ratings | |
| Logo strip featuring eBay, Fiverr, Mastercard, Noon, Elegoo, and OpenSolar |
Information hierarchy
72FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Move Your Money Freely
Your free Chipper account unlocks international transfers, payment cards and investing for Africans.
Working
Could improve
Mobile web
84StrongThe phone experience as a first-class citizen.

What works
What to improve
