Your landing page’s weakest score is Trust.
How RailState ranks
Trust
58FairProof that the product is real, competent, and safe to try.


| Trust read | |
|---|---|
| RailState | "8 Billion+ Train Images Processed" stat beneath the hero CTA |
| No visible trust signal identified. | |
| "INDUSTRY LEADERSHIP PARTNERS" logo strip (Envirotech, Guardian Rail, Alleanza Rail, Plastic Express, Midwest Terminals, | |
| Dashboard screenshot with specific alerts: "Mileage Overage — RAIL014446 has reached 75% of allotted mileage" | |
| Split product screenshot contrasting a legacy "DISPLAY SHIPPING INFORMATION" terminal with Telegraph's live rail map UI | |
| News item: "Wabtec and La Compagnie du TransGuinéen Sign a $700 Million plus Rail Services Agreement" alongside NYSE tic |
CTA
72FairCopy, size, verb, cost-feel — does the primary CTA earn the click?



Problems
- click feels like a sales meeting
- no self-serve or product-first path
- value of the click is implicit
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Value props
76FairTitle, subtitle, hero — do they sell the product's true value?
The go-to source for reliable, up-to-date rail data
With actionable rail network intelligence, we enable forward-thinking businesses and organizations to act faster, plan smarter, and make better decisions across the rail supply chain.
Working
Could improve
Mobile web
84StrongThe phone experience as a first-class citizen.

What works
What to improve
