Your landing page’s weakest score is Trust.

How Proximitty ranks

  1. 1.Casca78
  2. 2.Baselayer72
  3. 3.Proximitty67
  4. 4.Abrigo64
Fix Trust
67Growth scoreupdated

category scores

category scoresShowHide

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Proximitty
Casca
Baselayer
Abrigo
Trust read
Proximitty"Backed by Y Combinator" badge beside the hero CTA
CascaAmerican Banker press bar: "Casca is rapidly changing the way Small Business Administration lenders originate smaller-do
Baselayer"Trusted by developers and industry leaders at 2,300+ financial institutions" (mobile capture)
AbrigoSee which AI use cases Gartner® identifies as "likely wins" for banking.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Proximitty
Casca
Abrigo

Problems

  • 'Request' feels like asking permission
  • no immediate value on click
  • no secondary lower-friction path

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Proximitty’s headlineThe AI operating system for commercial lendingRegulator-grade AI agents that ingest documents, spread financials, monitor covenants, and service every borrower. Built for C&I, CRE and SBA loans.

Working

Could improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Proximitty mobile capture for Mobile web

What works

What to improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Proximitty desktop capture for Information hierarchy

What works

What to improve