Your landing page’s weakest score is Trust.

Fix Trust
61Growth scoreupdated

category scores

category scoresShowHide

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Dealpath
Archer
Blooma
Trust read
PARES AINo visible trust signal identified.
DealpathTRUSTED BY 300+ FIRMS, POWERING $10T+ IN TRANSACTIONS logo bar with Blackstone, New York Life, LaSalle, CBRE
BuildoutNo visible trust signal identified.
Archer"Trusted by the best in real estate investing" logo bar with Marcus & Millichap Capital Corporation, Institutional Prope
BloomaDetailed Blooma dashboard UI showing deal pipeline metrics ('85% Overall LTV', '$257.2M Total Loans Balance', asset-type
AgoraNo visible trust signal identified.

Mobile web

58Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Uncollapsed header buttons — Three desktop nav buttons crammed in a row overlap the PARES logo instead of collapsing into a hamburger.
  2. Feature tabs lose labels — Category pills collapse to bare icons on mobile, leaving unlabeled buttons whose meaning is unguessable.

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

PARES AI’s headlineReal Estate Operating SystemFor Brokers, Investors, and Property Managers. Acquisitions, Underwriting, Asset Management, Property Management.

Working

Could improve

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

PARES AI

How PARES AI compares

Recommended rewrites

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

PARES AI desktop capture for Information hierarchy

What works

What to improve