Norrahttps://www.norra.io/

Your landing page’s weakest score is Trust.

How Norra ranks

  1. 1.Norra65
  2. 2.Cohesive Healthcare (Cohesive Solutions / Asset management for healthcare)61
  3. 3.CenTrak60
  4. 4.AiRISTA60
  5. 5.Cognosos54
  6. 6.Asset Butler (by Infinite Leap / Sonitor ecosystem)39
Fix Trust
65Growth scoreupdated

category scores

Trust38CTA63
category scoresShowHide
Trust38CTA63

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Cohesive Healthcare (Cohesive Solutions / Asset management for healthcare)
AiRISTA
Cognosos
Trust read
NorraNo visible trust signal identified.
Cohesive Healthcare (Cohesive Solutions / Asset management for healthcare)"100 interviews – 5 countries – 4 industries" research study stat line
CognososReal product shots: RTLS dashboard with facility map, mobile app UI, and yellow Cognosos tracking tags in the Healthcare
CenTrakNo visible trust signal identified.
AiRISTA"+25% Faster emergency response" stat beside the Staff Safety demo card
Asset Butler (by Infinite Leap / Sonitor ecosystem)No visible trust signal identified.

CTA

63Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Norra

Problems

  • 'Book a Demo' feels costly/committal
  • button small vs. huge headline
  • low contrast against cream palette

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Norra’s headlineSmarter assets. Smoother operations. Lower costs.Norra is the AI asset management platform built for skilled nursing, giving SNF teams room-level visibility across owned and rented equipment so they can reduce waste and control costs.

Working

Could improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Norra mobile capture for Mobile web

What works

What to improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Norra desktop capture for Information hierarchy

What works

What to improve