Your landing page’s weakest score is Value props.
How Navina ranks
Value props
58FairTitle, subtitle, hero — do they sell the product's true value?
Elevate every patient interaction
The clinician-first AI copilot for value-based success.
Working
- Subhead names category: AI copilot for VBC
- Hero screenshot shows real product surfacing HCC codes
- Recognizable health-system logos add proof
Could improve
- Headline is a generic abstraction
- No numbers or quantified outcomes in fold
- "Value-based success" is jargon, not an outcome
CTA
70FairCopy, size, verb, cost-feel — does the primary CTA earn the click?



Problems
- 'strategy call' feels costly
- 4 words, over 3-word ideal
- sales-meeting ask, no value payoff
Trust
72FairProof that the product is real, competent, and safe to try.

How Navina compares
Trust read
Information hierarchy
78FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
84StrongThe phone experience as a first-class citizen.

What works
What to improve
