Your landing page’s weakest score is Information hierarchy.

Fix Information hierarchy
64Growth scoreupdated

category scores

category scoresShowHide

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Gartner banner hero slot — Analyst banner and its report CTA occupy the prime position, pushing the real value prop below the nav.
  2. Download report button — Low-contrast outlined button sits center-stage and outcompetes the demo CTA tucked in the nav corner.
  3. Truncated hero headline — "Enabling Autonomous Operations" is cut mid-sentence by the fold and collides with the hero image.
  4. Cookie consent panel — Consent box with two links covers the hero image and adds a third competing message to the fold.

Trust

62Fair

Proof that the product is real, competent, and safe to try.

Innovaccer
Pelica
Navina
Trust read
Innovaccer"An Industry Cloud Platform Leader in Gartner Magic Quadrant" banner with report download
PelicaLaunch banner: "Pelica is live with HealthCare Partners, one of the Northeast's largest IPAs."
Arcadia"We're proud to partner with healthcare innovators:" partner-logo section heading entering the fold
Navina"Trusted by" logo strip with Carle Health, Summit Medical Group, Upperline Health, NOMS, Millennium Physician Group
ReveleerBanner promoting original research: "AI adoption hit 100% in value-based care… Read the 2026 Report →"
Elation Health (with Lightbeam) — Lightbeam Health SolutionsNo visible trust signal identified.

CTA

66Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Innovaccer

How Innovaccer compares

Recommended rewrites

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Innovaccer’s headlineEnabling Autonomous Operations for HealthcareOne integrated platform that puts data, insights, and AI agents to work across every clinical and administrative workflow.

Working

Could improve

Mobile web

68Fair

The phone experience as a first-class citizen.

Innovaccer mobile capture for Mobile web

What works

What to improve