Your landing page’s weakest score is Value props.

Fix Value props
65Growth scoreupdated

category scores

category scoresShowHide

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Nabla’s headline vagueSmarter clinical workflows. Elevated care.The Clinical AI Layer embedded, trusted, and scaled across care delivery—making every patient interaction feel more human.

Working

  • Emotional close: interactions feel more human
  • TIME Top HealthTech banner adds proof
  • Clear healthcare audience targeting

Could improve

  • Headline never says what Nabla does
  • "Clinical AI Layer" is insider jargon
  • No numbers or concrete outcomes in fold

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Nabla
Tortus
Trust read
NablaTIME banner: "Nabla named one of the World's Top HealthTech Companies 2026"
tandemhealth.aiCE 3022 mark with ISO 42001, ISO 27001, ISO 13485 certifications under the hero CTAs
CortiNo visible trust signal identified.
TortusCertification badge row on mobile: UK MDR Class IIa, ISO 13485, ISO27001 UKAS, Cyber Essentials Plus, NHS Innovation Acc
Heidi HealthInteractive product widget with prompt bar "What should a patient know be…" and clinical chips (Look up, Research, Treat

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Nabla desktop capture for Information hierarchy

What works

What to improve

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Nabla

How Nabla compares

Recommended rewrites

Mobile web

72Fair

The phone experience as a first-class citizen.

Nabla mobile capture for Mobile web

What works

What to improve