Your landing page’s weakest score is Trust.

How Heidi Health ranks

  1. 1.Tortus77
  2. 2.Corti71
  3. 3.Heidi Health70
  4. 4.Nabla65
  5. 5.tandemhealth.ai58
Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Heidi Health
Tortus
Nabla
Trust read
Heidi HealthInteractive product widget with prompt bar "What should a patient know be…" and clinical chips (Look up, Research, Treat
tandemhealth.aiCE 3022 mark with ISO 42001, ISO 27001, ISO 13485 certifications under the hero CTAs
CortiNo visible trust signal identified.
NablaTIME banner: "Nabla named one of the World's Top HealthTech Companies 2026"
TortusCertification badge row on mobile: UK MDR Class IIa, ISO 13485, ISO27001 UKAS, Cyber Essentials Plus, NHS Innovation Acc

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Heidi Health’s headline vagueRelief in every visitThe AI Care Partner for clinicians

Working

  • "Relief" hits clinician burnout emotion
  • Names the audience: clinicians
  • Live demo widget shows product in action

Could improve

  • Subhead is category label, not outcome
  • No numbers or proof points in fold
  • "Care Partner" needs prior knowledge to parse

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Heidi Health desktop capture for Information hierarchy

What works

What to improve

Mobile web

78Fair

The phone experience as a first-class citizen.

Heidi Health mobile capture for Mobile web

What works

What to improve

CTA

82Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Heidi Health

How Heidi Health compares

Recommended rewrites