Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

44Poor

Proof that the product is real, competent, and safe to try.

lopie.app
Bearable
Daylio
Trust read
lopie.app"No account needed · Your data stays yours · No ads" claim badges below the hero
Bearable"4.7 on App Store" and "4.6 on Play Store" star ratings above the headline
DaylioApple 'Apps We Love' and Google 'Editors' Pick' award laurels
exist.ioNo visible trust signal identified.
How We FeelNo visible trust signal identified.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

lopie.app
How We Feel

Problems

  • waitlist defers all value
  • no 'free' despite free tier
  • label sells waiting, not payoff
  • hero vs header labels differ

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

lopie.app desktop capture for Information hierarchy

What works

What to improve

Mobile web

76Fair

The phone experience as a first-class citizen.

lopie.app mobile capture for Mobile web

What works

What to improve

Value props

84Strong

Title, subtitle, hero — do they sell the product's true value?

lopie.app’s headlineFind what's behind your bad days.Say what happened. Lopie keeps the diary and shows what tends to line up with your off days. Two minutes a day, first pattern in 14 days.

Working

Could improve