Your landing page’s weakest score is Value props.

Fix Value props
52Growth scoreupdated

category scores

category scoresShowHide

Value props

32Poor

Title, subtitle, hero — do they sell the product's true value?

Working

  • Real stories prove the community is alive
  • Tags and vote counts show topical depth
  • Zero marketing fluff or abstraction

Could improve

  • No headline states what Lobsters is
  • No line on invite-only community value
  • Newcomers must infer purpose from content

CTA

48Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lobstersin-product action
daily.dev
Hashnode
DEV Community (dev.to)

Problems

  • no signup or join CTA anywhere
  • 'Login' is a bare text link, tiny
  • truncated to 'Logi' on mobile
  • noun label, no action verb

Information hierarchy

52Fair

Does the design help or inhibit what the page is trying to say?

Lobsters desktop capture for Information hierarchy

What works

What to improve

Mobile web

58Fair

The phone experience as a first-class citizen.

Lobsters mobile capture for Mobile web

What works

What to improve

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Lobsters desktop capture for Trust

How Lobsters compares

Trust read