Lightyearhttps://golightyear.com/

Your landing page’s weakest score is CTA.

How Lightyear ranks

  1. 1.Lightyear78
  2. 2.Scott AI66
  3. 3.Kojo66
  4. 4.Partsimony62
  5. 5.Raiven57
Fix CTA
78Growth scoreupdated

category scores

CTA72Trust74
category scoresShowHide
CTA72Trust74

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lightyear

Problems

  • no 'free' despite €0 fees on page
  • generic label, ignores headline promise
  • nav says 'Sign up', hero says 'Get started'

Trust

74Fair

Proof that the product is real, competent, and safe to try.

Trust read
Lightyear"Regulated by EFSA" badge paired with "4.7 on Trustpilot" above the headline
Scott AIiMessage demo showing a delayed 1/2-inch PEX-to-PEX valve order with Amazon and SupplyHouse substitute carts
PartsimonyAnnotated component breakdown visual with callouts like "COMPONENT 53 — FABRICATION, EST COST: $207, MFG A IN FRANCE"
KojoIndustry association logo bar (NECA, MCAA, ABC Tech Alliance, CFMA, SMACNA, IEC) below the hero
RaivenQuote Comparison product UI showing line-item supplier prices and lead times, with mobile screen comparing $1,198.07 vs

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Lightyear desktop capture for Information hierarchy

What works

What to improve

Value props

82Strong

Title, subtitle, hero — do they sell the product's true value?

Lightyear’s headlineBetter returns start with lower feesThe multi-award winning investment platform that pays 2.39% APY interest. Enhanced with Lightyear AI.

Working

Could improve

Mobile web

86Strong

The phone experience as a first-class citizen.

Lightyear mobile capture for Mobile web

What works

What to improve