Rokid Glasseshttps://global.rokid.com/

Your landing page’s weakest score is Trust.

How Rokid Glasses ranks

  1. 1.Ray-Ban Meta (Meta AI Glasses)71
  2. 2.Halliday Glasses68
  3. 3.Rokid Glasses64
  4. 4.Even Realities62
  5. 5.E1O58
  6. 6.Frame by Brilliant Labs48
Fix Trust
64Growth scoreupdated

category scores

Trust52CTA62
category scoresShowHide
Trust52CTA62

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Rokid Glasses
Halliday Glasses
Trust read
Rokid GlassesReal product photography of the glasses hardware in the hero plus a visible multi-product lineup (Rokid AR Spatial, Roki
E1OProduct shot of the glasses with the "NO CAMERA." annotation reinforcing the camera-free claim
Ray-Ban Meta (Meta AI Glasses)implicit context Ray-Ban Meta (Meta AI Glasses) may benefit from pre-existing familiarity among its target audience.
Even RealitiesNo visible trust signal identified.
Halliday GlassesIn-lens product UI demo showing a live schedule overlay ("Lunch with Alex, 12:30 PM") inside the G2 glasses
Frame by Brilliant LabsNo visible trust signal identified.

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Rokid Glasses
Ray-Ban Meta (Meta AI Glasses)
Halliday Glasses
Even Realities

Problems

  • 'Explore' is browse-mode, not buy
  • ignores visible '$10 Off' offer
  • vague payoff — explore what?

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Rokid Glasses’s headlineThe World’s First AI Glasses Powered by GPT & Gemini

Working

Could improve

Mobile web

68Fair

The phone experience as a first-class citizen.

Rokid Glasses mobile capture for Mobile web

What works

What to improve

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Rokid Glasses desktop capture for Information hierarchy

What works

What to improve