Your landing page’s weakest score is Value props.

Fix Value props
59Growth scoreupdated

category scores

category scoresShowHide

Value props

48Poor

Title, subtitle, hero — do they sell the product's true value?

EnergyX’s headline vaguePOWERING THE FUTUREEnergyX is on a mission to become a worldwide leader in the global transition to sustainable energy.

Working

  • Eyebrow names lithium extraction
  • Mobile stats add proof (140+ patents)
  • Facility footage feels credible

Could improve

  • H1 fits any energy company
  • Subhead states mission, not outcome
  • No numbers or proof above CTA on desktop

CTA

52Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

EnergyX
Summit Nanotech
Mangrove Lithium

Problems

  • no action verb — reads as a label
  • deck download feels like homework
  • nav 'INVEST' competes with hero CTA
  • payoff of the click is unclear

Trust

58Fair

Proof that the product is real, competent, and safe to try.

EnergyX desktop capture for Trust

How EnergyX compares

Trust read

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

EnergyX desktop capture for Information hierarchy

What works

What to improve

Mobile web

72Fair

The phone experience as a first-class citizen.

EnergyX mobile capture for Mobile web

What works

What to improve