Your landing page’s weakest score is CTA.
How Diffbot ranks
CTA
62FairCopy, size, verb, cost-feel — does the primary CTA earn the click?






Problems
- 'Skills' is unexplained jargon
- 'Setup' implies work, not value
- 4 words — over 3-word limit
- demo prompt isn't interactive
Trust
64FairProof that the product is real, competent, and safe to try.






| Trust read | |
|---|---|
| Diffbot | Live product demo showing WEB SEARCH, EXTRACT, and KNOWLEDGE GRAPH steps with a real API response from kg.diffbot.com/kg |
| "3,717 APIs live" counter with a browsable catalog of real endpoints (openrouter.ai, news.ycombinator.com, api.nhtsa.gov | |
| GitHub star count "182.3K" in the desktop navigation | |
| Tool cards with review scores and usage counts, e.g. Google Maps Scraper "4.7 (1,817)" with 612K users | |
| "Rated 4.9 by" G2 badge with five stars next to the signup CTA | |
| Capterra 4.9 and G2 4.8 rating badges "based on 100+ reviews." under the signup CTAs |
Information hierarchy
72FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
72FairThe phone experience as a first-class citizen.

What works
What to improve
Value props
78FairTitle, subtitle, hero — do they sell the product's true value?
Knowledge without the cutoff
Fetch knowledge, not markdown. Diffbot grounds your AI on verified facts from the public web.
Working
Could improve
