Your landing page’s weakest score is Value props.

Fix Value props
72Growth scoreupdated

category scores

category scoresShowHide

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Claim Health’s headline undersellsThe Care Continuity Platform for Home-Based CareFrom referral to discharge, Claim Health keeps care moving — and flags anything that threatens to stop it.

Working

  • Subhead names workflow span: referral to discharge
  • Flags-risk line taps real anxiety in home care
  • Trust badges and provider logos back the claim

Could improve

  • Headline is category jargon, not an outcome
  • No numbers or quantified proof anywhere
  • Hero is empty gradient, shows no product

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Sign up button — Styled identically to the hero's 'Request a Demo' CTA in the same blue, splitting the fold's one action into two.
  2. Investor logos strip — 'Backed by world-class investors' badges render as tiny illegible icons, adding a fourth same-weight block to the fold.
  3. PARC logo cropped — First trust logo is clipped at the container edge and the fourth logo is cut off mid-word, undermining the trust row.
  4. Demo keyboard shortcut — The '⌘D → Demo' hint duplicates the hero CTA in the nav and reads as UI clutter to first-time visitors.

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Claim Health desktop capture for Trust

How Claim Health compares

Trust read

Mobile web

72Fair

The phone experience as a first-class citizen.

Claim Health mobile capture for Mobile web

What works

What to improve

CTA

76Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Claim Health

How Claim Health compares

Recommended rewrites