Rosendin (Built Robotics) — Built Roboticshttps://builtrobotics.com/

Your landing page’s weakest score is CTA.

Fix CTA
52Growth scoreupdated

category scores

category scoresShowHide

CTA

44Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Cosmic Robotics
Charge Robotics

Problems

  • no CTA anywhere above the fold
  • only action is a hamburger menu
  • hero video has no overlay button

Value props

48Poor

Title, subtitle, hero — do they sell the product's true value?

Rosendin (Built Robotics) — Built Robotics’s headline vaguePhysical AI for Construction

Working

  • Names the industry plainly
  • Mobile hero shows the actual robot working
  • Bold, confident category claim

Could improve

  • No subhead or outcome stated
  • 'Physical AI' is buzzword-first
  • Zero numbers or proof points

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Rosendin (Built Robotics) — Built Robotics desktop capture for Trust

How Rosendin (Built Robotics) — Built Robotics compares

Trust read

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Rosendin (Built Robotics) — Built Robotics desktop capture for Information hierarchy

What works

What to improve

Mobile web

58Fair

The phone experience as a first-class citizen.

Rosendin (Built Robotics) — Built Robotics mobile capture for Mobile web

What works

What to improve