Your landing page’s weakest score is CTA.

Fix CTA
66Growth scoreupdated

category scores

category scoresShowHide

CTA

58Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

BioCatch
Castle
GrayPass
Verosint
Darwinium

Problems

  • no action verb — reads as a link
  • five words, exceeds one fixation
  • third-person 'banks', not the visitor
  • click promises reading, not value

Trust

62Fair

Proof that the product is real, competent, and safe to try.

BioCatch
Sardine
Castle
GrayPass
Verosint
Trust read
BioCatch"Only BioCatch is trusted by 350+ of the world's most innovative, forward-thinking retail banks"
GrayPass"Backed by Y Combinator" badge beneath the hero CTA
Verosint"TRUSTED BY" customer logo wall (Fairfax County Public Schools, DAT Freight & Analytics, COPT Defense Properties, Loadli
CastleCustomer logo wall featuring Atlassian, Rockstar Games, Rakuten, Framer, Lovable, Canva, Sinch, GoTo, and Farfetch
Darwinium"Darwinium is recognized as a leading vendor in Liminal Link Index" analyst badge above the headline
SardineAnnouncement bar: "Sardine named a Leader in The Forrester Wave™: Financial Crime Management Solutions, Q3 2026"

Mobile web

64Fair

The phone experience as a first-class citizen.

BioCatch mobile capture for Mobile web

What works

What to improve

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

BioCatch’s headlineTogether, we make banking safer every dayOnly BioCatch is trusted by 350+ of the world's most innovative, forward-thinking retail banks to power digital transformation, fuel growth, stop fraud, and thwart financial crime.

Working

Could improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

BioCatch desktop capture for Information hierarchy

What works

What to improve