Your landing page’s weakest score is Trust.

Fix Trust
73Growth scoreupdated

category scores

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Trust

64Fair

Proof that the product is real, competent, and safe to try.

Trust read
AxisCareReview-site badge strip with star ratings from G2, Capterra, GetApp, and TrustRadius on the mobile fold
MochaCare"$2.4M raised. Backed by investors behind" bar with OpenAI, Airbnb, DoorDash, Reddit, CareAcademy logos
WellSky Personal Care (ClearCare)Trusted by 20,000+ provider organizations. Powering care for 1 in 3 Americans.
AlayaCare"770+ Global Clients" stat card in the desktop hero
CareswitchProduct demo panel showing "Cover Saturday caregiver call-out" with outputs "Visits covered 2 of 3" and "OT added +1.5 h
CareAcademy... (excluded)G2 "Users Love Us" badge next to real dashboard product screenshots in the hero

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

AxisCare

Problems

  • demo click feels costly/committal
  • no lighter secondary path
  • no instant-value alternative

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

AxisCare’s headlineHome Care Is Complex. How You Manage It Shouldn't Be.AxisCare replaces disconnected systems with one powerful platform, combining AI-driven insights with the visibility and control agencies need to operate more efficiently and scale with confidence.

Working

Could improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

AxisCare desktop capture for Information hierarchy

What works

What to improve

Mobile web

78Fair

The phone experience as a first-class citizen.

AxisCare mobile capture for Mobile web

What works

What to improve