Appsmithhttps://appsmith.com/

Your landing page’s weakest score is Trust.

How Appsmith ranks

  1. 1.Appsmith74
  2. 2.Retool Embedded (Retool)74
  3. 3.Budibase72
  4. 4.Vendo70
  5. 5.ToolJet68
Fix Trust
74Growth scoreupdated

category scores

Trust64Information hierarchy72
category scoresShowHide
Trust64Information hierarchy72

Trust

64Fair

Proof that the product is real, competent, and safe to try.

Appsmith
ToolJet
Trust read
AppsmithGitHub star count "40,904" displayed in the header navigation
Vendo"Backed by Y Combinator" badge above the headline
Retool Embedded (Retool)Customer logo wall on mobile: DoorDash, OpenAI, Pernod Ricard, Pfizer, Stripe, Unity, Philips
BudibaseGitHub "27.5K" star count in the navigation
ToolJet"40,777 stars on GitHub" badge above the hero headline

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Get a demo button — Same size and adjacent placement as 'Start for free' splits the click decision at equal visual weight.
  2. Highlighted headline phrase — The purple highlight box on '100s of development hours' fragments the headline into two competing visual blocks.
  3. Header nav row — Nine interactive targets (three dropdowns, GitHub counter, Login, Sign up) leak attention before the hero CTA.
  4. App category tabs — Four equal-weight tabs enter the fold and start a second decision before the hero CTA is resolved.

Mobile web

72Fair

The phone experience as a first-class citizen.

Appsmith mobile capture for Mobile web

What works

What to improve

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Appsmith’s headlineSave 100s of development hours and 1000s of development dollarsBuild custom applications more quickly and securely with the leader in open-source low-code development.

Working

Could improve

CTA

86Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Appsmith

How Appsmith compares

Recommended rewrites