Your landing page’s weakest score is Trust.

How Approxima ranks

  1. 1.Momentic82
  2. 2.Meticulous76
  3. 3.Reflect76
  4. 4.QA Wolf73
  5. 5.Approxima66
Fix Trust
66Growth scoreupdated

category scores

category scoresShowHide

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Approxima
Momentic
Reflect
QA Wolf
Meticulous
Trust read
Approxima"OUR PROMISE" box: "If you run out of credits or decide Approxima is not for you, nothing changes, your tests work exact
Meticulous"Trusted by organizations including…" logo wall (Brex, Dropbox, Notion, CoreWeave, LaunchDarkly, Wealthsimple)
QA WolfCustomer logo strip: Lifesum, CoinTracker, Orangetheory Fitness, Fanatics, Figma
Reflect"TRUSTED BY" logo row: Crossbeam, MDLIVE, monday.com, Origin, Scale, The Motley Fool
Momentic"Trusted by leading engineering teams." logo wall with Retool, Notion, Webflow, Bilt, Collectors, GPTZero

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Approxima
Momentic
Reflect
QA Wolf
Meticulous

Problems

  • only in nav, none in hero body
  • generic label, no promise echo
  • no secondary CTA anywhere

Mobile web

70Fair

The phone experience as a first-class citizen.

Approxima mobile capture for Mobile web

What works

What to improve

Information hierarchy

74Fair

Does the design help or inhibit what the page is trying to say?

Approxima desktop capture for Information hierarchy

What works

What to improve

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Approxima’s headlineEnd-to-end tests that heal themselves.

Working

Could improve