FreyaYC S25 landing page report.
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Your landing page’s weakest score is Trust.

Fix Trust

Score over time

9080706050ElevenLabs 66 on Mar 23 (Wayback)ElevenLabs 66 on Apr 7 (Wayback)ElevenLabs 59 on May 18 (Wayback)ElevenLabs 67 on Aug 7 (Live)ElevenLabs 65 on Aug 10 (Wayback)ElevenLabs 64 on Aug 24 (Wayback)Cartesia 64 on Jun 3 (Wayback)Cartesia 64 on Jun 12 (Wayback)Cartesia 68 on Jul 27 (Wayback)Cartesia 66 on Aug 21 (Wayback)Cartesia 66 on Sep 4 (Wayback)Cartesia 69 on Sep 20 (Live)Rime 74 on Apr 15 (Wayback)Rime 71 on May 9 (Wayback)Rime 71 on May 19 (Wayback)Rime 69 on Jun 12 (Wayback)Rime 77 on Jun 22 (Wayback)Rime 79 on Jun 30 (Wayback)Rime 73 on Sep 20 (Live)Hume AI 71 on Feb 11 (Wayback)Hume AI 70 on Apr 7 (Wayback)Hume AI 68 on May 30 (Wayback)Hume AI 68 on Jul 28 (Live)Deepgram 77 on Feb 11 (Wayback)Deepgram 77 on Feb 24 (Wayback)Deepgram 75 on Jul 28 (Live)Freya 64 on Apr 21 (Wayback)Freya 65 on Jun 4 (Wayback)Freya 65 on Jun 11 (Wayback)Freya 66 on Sep 22 (Live)Apr 21Jun 4Jun 11Sep 22
Past reportsShow past reportsHide past reports
  1. Sep 22, 202666LiveOverall +1 · Mobile web +20 · Trust −14Viewing
  2. Jun 11, 202665Value props +6 · Trust −6View →
  3. Jun 4, 202665Overall +1 · Information hierarchy +4 · CTA +2View →
  4. Apr 21, 202664First tracked report — strongest Information hierarchy 72, weakest Trust 58View →

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Freya
Deepgram
Rime
ElevenLabs
Cartesia
Hume AI
Trust read
Freya"#1 on Design Arena" banner claim
ElevenLabsInteractive voice demo widget with playable "Narration" sample and ElevenCreative/ElevenAgents/ElevenAPI tabs
CartesiaInteractive "Talk to Skylar" voice demo carousel
RimeCustomer logo strip including Mayo Clinic, LiveKit, Daily, and Dialpad below the hero CTAs
Hume AI"Our decades of research in multimodal emotional intelligence span" with stat counters 50+ / 48+ / 600+
DeepgramCustomer logo strip: Daily, Cresta, Granola, VAPI, Decagon, kore.ai, NiCE, Cognigy

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Freya’s headline vagueAnd then, it spoke.The first voice was human. The next one is Freya.

Working

  • Bold, memorable narrative hook
  • "Hear the first voice" CTA invites proof
  • Top bar names the category and a #1 claim

Could improve

  • H1 unreadable without prior context
  • Zero numbers or concrete outcomes
  • Hero art decorates, never demonstrates

CTA

76Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Freya
Rime
Deepgram

Problems

  • four words, over the 3-word ideal
  • competes with nav 'Book a demo'
  • modest footprint vs huge headline

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Nav links row — Five same-weight nav links plus banner link give attention six exits before the hero CTA.
  2. Book a demo button — Low-contrast ghost styling blends into the marble background, making the header conversion path nearly invisible.
  3. See the results button — Secondary outlined button sits at nearly equal size beside the primary, splitting the single-action moment.
  4. Announcement banner link — Outbound Design Arena link at the very top pulls visitors off-site before the value prop lands.

Mobile web

78Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Two-line announcement bar — The Design Arena banner wraps to two lines and, with the header, consumes the top slice of the fold before the hero starts.
  2. Half-width CTA pair — "Hear the first voice" and "See the results" share one row at half-width each instead of one dominant full-bleed primary button.
  3. See the results button — Outlined dark text on a light textured background reads as low-contrast and visually competes with the primary CTA.

Competitors

inferred from product, audience, and value prop