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- Sep 22, 202666LiveOverall −1 · Trust −4 · Information hierarchy −2Viewing
- Apr 16, 202667First tracked report — strongest Information hierarchy 78, weakest Trust 42View →
Your landing page’s weakest score is Trust.
How Convexia ranks
66Growth scoreupdated
category scores
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Score over time
Trust
38PoorProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Convexia | "Free to try. No credit card." next to the Test the Agents CTA |
| "Trusted by world class teams" section heading peeking at the bottom of the desktop fold | |
| Pipeline table rows showing "Out-licensed to Exelixis" and "Out-licensed to Menarini" with Phase I–III progress bars and | |
| No visible trust signal identified. | |
| Unlocking the First Neuroscience Target for the Recursion and Genentech Collaboration | |
| News bar: "Lundbeck partners with Cradle to discover and optimize brain disorder treatments" |
Value props
62FairTitle, subtitle, hero — do they sell the product's true value?
Convexia’s headline undersells
Uncover Drug Assets 10x faster
Find and evaluate drugs better than ever before.
Working
- 10x claim quantifies the speed benefit
- Names the audience's job: drug assets
- "Free to try. No credit card." lowers risk
Could improve
- Subhead is a generic abstraction
- Hero image decorates, shows no product
- No proof of how agents deliver 10x
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?
123- Login button styling — Styled in the same green pill weight as "Test the Agents", making the fold's strongest visual competitor an exit path.
- Test the Agents CTA — Small footprint far below a huge headline; it reads lighter than the nav's Login pill and sits low in the scan path.
- Hero background bubbles — Abstract dark blobs fill the right half without communicating drug discovery, leaving the fold's visual story generic.
Mobile web
76FairThe phone experience as a first-class citizen.
12- Test the Agents CTA — Desktop-proportioned half-width button; should be near-full-bleed for the thumb.
- Free to try text — Reassurance copy crammed beside the CTA instead of stacked below it.
CTA
78FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- 'free' sits beside, not on, button
- small footprint vs huge headline