TolmoYC P26 landing page report.
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Tolmohttps://www.tolmo.com/

Your landing page’s weakest score is Trust.

How Tolmo ranks

  1. 1.Wiz79
  2. 2.Tolmo68
  3. 3.Sysdig65
  4. 4.Arctic Wolf64
  5. 5.Orca Security60
  6. 6.Lacework FortiCNAPP56
Fix Trust
68Growth scoreupdated

category scores

Trust58Information hierarchy68Mobile web68CTA72Value props72
category scoresShowHide
Trust58Information hierarchy68Mobile web68CTA72Value props72

Score over time

90807060504030Wiz 79 on Jun 14 (Wayback)Wiz 80 on Jul 11 (Wayback)Wiz 80 on Jul 24 (Wayback)Wiz 77 on Aug 11 (Wayback)Wiz 79 on Aug 23 (Wayback)Wiz 80 on Sep 4 (Wayback)Wiz 79 on Sep 20 (Live)Orca Security 63 on May 2 (Wayback)Orca Security 61 on May 20 (Wayback)Orca Security 59 on Jun 4 (Wayback)Orca Security 56 on Jun 15 (Wayback)Orca Security 69 on Jun 30 (Wayback)Orca Security 68 on Jul 23 (Wayback)Orca Security 60 on Sep 20 (Live)Sysdig 40 on Jun 15 (Wayback)Sysdig 49 on Jul 2 (Wayback)Sysdig 54 on Jul 15 (Wayback)Sysdig 52 on Jul 24 (Wayback)Sysdig 50 on Aug 2 (Wayback)Sysdig 62 on Sep 7 (Wayback)Sysdig 65 on Sep 20 (Live)Lacework FortiCNAPP 56 on Sep 20 (Live)Arctic Wolf 69 on Apr 20 (Wayback)Arctic Wolf 70 on May 1 (Wayback)Arctic Wolf 67 on May 15 (Wayback)Arctic Wolf 72 on May 26 (Wayback)Arctic Wolf 65 on Jun 13 (Wayback)Arctic Wolf 70 on Jun 29 (Wayback)Arctic Wolf 64 on Sep 20 (Live)Tolmo 67 on Jun 23 (Wayback)Tolmo 68 on Aug 5 (Wayback)Tolmo 66 on Sep 2 (Wayback)Tolmo 68 on Sep 20 (Live)Jun 23Aug 5Sep 2Sep 20
Past reportsShow past reportsHide past reports
  1. Sep 20, 202668LiveOverall +2 · Mobile web +6 · Information hierarchy −4Viewing
  2. Sep 2, 202666Overall −2 · CTA −6 · Mobile web −6View →
  3. Aug 5, 202668Overall +1 · CTA +6 · Mobile web +6View →
  4. Jun 23, 202667First tracked report — strongest Value props 74, weakest Trust 56View →

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Tolmo
Wiz
Arctic Wolf
Trust read
TolmoDetailed Mission Control product UI showing a real alert: "New public S3 bucket contracts.democorp.app" with AWS event m
Wiz"Trusted by more than 65% of Fortune 100 companies" above a logo wall including Morgan Stanley, Siemens, Salesforce, Ser
Orca Securityimplicit context Orca Security may benefit from pre-existing familiarity among its target audience.
SysdigInteractive "Estimate Your Real Cloud Risk" widget with "Takes 30 seconds. Your score, no email needed."
Lacework FortiCNAPP"LATEST ANALYST RECOGNITION" button implying third-party analyst validation
Arctic Wolf"Trusted by over 10,000 customers worldwide"

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Under Attack banner — Emergency banner with 'Get Support Now' button outranks the hero and is the first CTA visitors scan.
  2. Duplicate header CTAs — 'Get a demo' and 'Get started' sit side by side at near-equal weight, duplicating both hero buttons and splitting the click.
  3. Headline 'Codex' reference — The gradient word 'Codex' gets the strongest visual emphasis on the page but names another product, not Tolmo's value.
  4. Book demo button — Outlined 'Book demo' sits at nearly the same size as 'Get started', diluting the single primary action.

Mobile web

68Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Under Attack banner — The support banner sits atop the fold with its own 'Get Support Now' CTA, pushing the headline and primary CTA down and competing for the first tap.
  2. Get started / Book demo — Two side-by-side buttons split the phone column; neither is full-bleed and 'Book demo' visually competes with the primary 'Get started'.
  3. Product video screenshot — The embedded dashboard video renders desktop-density UI text far too small to read on a phone.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Tolmo
Wiz

Problems

  • generic label, no value or payoff
  • no headline echo
  • competes with 3 other blue CTAs
  • demo label varies: 'Get a demo'/'Book demo'

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Tolmo’s headline undersellsSecure at the pace of CodexTolmo's security agents run across your entire stack, catching and remediating threats in seconds. The fleet you can rely on to protect your production environments.

Working

  • Subhead names outcome: remediates threats in seconds
  • Hero screenshot shows a real critical finding
  • 24/7 response banner adds urgency and proof

Could improve

  • Headline meaningless without knowing Codex
  • No numbers: threats caught, MTTR, customers
  • 'Fleet Tolmo can rely on' is vague filler

Competitors

inferred from product, audience, and value prop
#1Wizwiz.io79
#2Tolmo68
#3Sysdigsysdig.com65 #4Arctic Wolfarcticwolf.com64 #5Orca Securityorca.security60 #6Lacework FortiCNAPPfortinet.com56