Lacework FortiCNAPPhttps://fortinet.com/

Your landing page’s weakest score is Value props.

Fix Value props
56Growth scoreupdated

category scores

category scoresShowHide

Value props

48Poor

Title, subtitle, hero — do they sell the product's true value?

Lacework FortiCNAPP’s headline vagueSecure your Hybrid Workforce AnywhereSimplify security, enhance performance, and protect data with AI-powered, cloud-centric unified SASE

Working

  • Clear audience: hybrid workforce
  • Names a category (unified SASE)
  • Benefit verbs, not raw feature list

Could improve

  • Never mentions FortiCNAPP or CNAPP value
  • No numbers or proof points in fold
  • Stock photo hero shows nothing of product

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Lacework FortiCNAPP
Wiz
SubImage
Prisma Cloud (Palo Alto Networks)
Sysdig
Trust read
Lacework FortiCNAPP"LATEST ANALYST RECOGNITION" button implying third-party analyst validation
SubImage"Trusted by:" logo row with Veriff, Corelight, Neo4j, Bree, and Kontigo
Wiz"Trusted by more than 65% of Fortune 100 companies" above a logo wall including Morgan Stanley, Siemens, Salesforce, Ser
Orca Securityimplicit context Orca Security may benefit from pre-existing familiarity among its target audience.
Prisma Cloud (Palo Alto Networks)"A 2x Leader in Magic Quadrant™ for Hybrid Mesh…" with "Read Gartner® report" analyst cards
SysdigInteractive "Estimate Your Real Cloud Risk" widget with "Takes 30 seconds. Your score, no email needed."

CTA

52Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lacework FortiCNAPP

How Lacework FortiCNAPP compares

Recommended rewrites

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Lacework FortiCNAPP desktop capture for Information hierarchy

What works

What to improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Lacework FortiCNAPP mobile capture for Mobile web

What works

What to improve