Your landing page’s weakest score is Trust.
How Frekil ranks
73Growth scoreupdated
category scores
category scoresShowHide
Score over time
Trust
55FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Frekil | "BACKED BY Y COMBINATOR" badge above the headline |
| No visible trust signal identified. | |
| "The world’s most-cited data source in peer-reviewed journals." | |
| No visible trust signal identified. | |
| nSights product screenshot with data metrics: "Total Patients 40M+", "Meds Administered 1.4B+", "Lab Test 7.15B+" |
CTA
68FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- 'Request' feels costly and slow
- contradicts 'in minutes' headline
- no product access, sales-gated
Mobile web
78FairThe phone experience as a first-class citizen.
12- Headline wraps three lines — "RWE Generation in minutes." wraps into three tall lines and, with the badge, pushes both CTAs to the bottom edge of the fold.
- Body paragraph too long — Six lines of body copy at large size crowd the space between headline and CTAs, delaying the tap target.
Information hierarchy
80StrongDoes the design help or inhibit what the page is trying to say?
123- Five-item dropdown nav — Product, Solutions, Who We Serve, About, and Blog give five exit paths before the hero CTA.
- See the Pipeline button — Same size and border weight as 'Request a Demo', splitting attention on the primary action.
- Duplicate demo button — Repeats the hero CTA at equal black weight, adding a competing target in the scan path.
Value props
82StrongTitle, subtitle, hero — do they sell the product's true value?
Frekil’s headline sells
RWE Generation in minutes.
Test hypotheses, build cohorts and run end-to-end studies on your own clinical data with self-improving AI agents - helping revise, discuss and ground outputs in literature at every step.
Working
- Speed claim hits the core pain: slow RWE studies
- Subhead names concrete jobs: hypotheses, cohorts, studies
- Hero diagram shows real inputs and a real study output
Could improve
- No proof numbers in the copy itself
- "Minutes" may overclaim for full studies
- Assumes reader knows the RWE acronym