Your landing page’s weakest score is Value props.

Fix Value props
66Growth scoreupdated

category scores

category scoresShowHide

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

nference’s headline vagueThe intelligence layer for clinical researchPowered by 4|

Working

  • Names the clinical research audience
  • Hero screenshot shows real product UI
  • Data stats (40M+, 1.4B+) visible in image

Could improve

  • Animated subhead captures as gibberish
  • No outcome or benefit stated in copy
  • "Intelligence layer" is category jargon

Trust

62Fair

Proof that the product is real, competent, and safe to try.

Trust read
nferencenSights product screenshot with data metrics: "Total Patients 40M+", "Meds Administered 1.4B+", "Lab Test 7.15B+"
Frekil"BACKED BY Y COMBINATOR" badge above the headline
Atropos HealthNo visible trust signal identified.
TriNetX"The world’s most-cited data source in peer-reviewed journals."
OM1No visible trust signal identified.

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

nference desktop capture for Information hierarchy

What works

What to improve

Mobile web

68Fair

The phone experience as a first-class citizen.

nference mobile capture for Mobile web

What works

What to improve

CTA

78Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

nference

How nference compares

Recommended rewrites