Your landing page’s weakest score is Trust.
How MSPilot ranks
category scores
category scoresShowHide
Score over time
Trust
52FairProof that the product is real, competent, and safe to try.


| Trust read | |
|---|---|
| MSPilot | Detailed product UI screenshot showing the Agent Authoring Canvas and tenant deployment dashboard |
| No visible trust signal identified. | |
| "750+ MSPs trust ... processing 173 million tickets, returning over half a million hours to technicians, and earning 97% | |
| "Featured on Product Hunt" badge with 94 upvotes above the hero headline | |
| "Trusted by over 1,000 MSPs — integrates with your go-to PSA" (mobile fold) |
Mobile web
72FairThe phone experience as a first-class citizen.
123- Six-line body paragraph — Desktop-length copy pushes the primary CTA to the bottom edge of the first viewport.
- Get started button — Sits at the fold line, so many phones need a scroll before the primary tap.
- Client worksheet button — Near-equal weight and full width directly under the primary CTA splits the tap decision.
CTA
74FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

Problems
- generic label, no payoff named
- competes with nav 'Book a demo'
- no headline echo
Information hierarchy
78FairDoes the design help or inhibit what the page is trying to say?
1234- Book a demo button — Same cream pill weight as "Get started" — two primary CTAs split the visitor's single action.
- Nav link row — Four equal-weight exits (Agent Builder through Pricing) leak attention before the hero argument lands.
- Client worksheet button — Sits at near-equal size beside "Get started," diluting the primary action at the decision moment.
- Mockup interior labels — Dense micro-text inside the dashboard is illegible at this scale and adds visual noise without communicating.
Value props
84StrongTitle, subtitle, hero — do they sell the product's true value?
Make AI your next recurring revenue line.
MSPilot lets you build, govern, and monetize AI agents across every SMB you serve. Author an agent once, roll it out to your whole book, and bill for every token — with markup.
Working
- Outcome-first: revenue, not features
- Subhead names the exact mechanism
- Hero shows per-tenant MRR in product
Could improve
- Revenue figures lack proof or source
- No customer/logo proof in fold
- ICP (MSPs) implied, never named
