faffhttps://www.usefaff.com/

Your landing page’s weakest score is Trust.

How faff ranks

  1. 1.Duckbill74
  2. 2.Ohai.ai74
  3. 3.Wing Assistant73
  4. 4.Magic61
  5. 5.Fancy Hands56
  6. 6.faff32
Fix Trust
32Growth scoreupdated

category scores

Trust28CTA30
category scoresShowHide
Trust28CTA30

Trust

28Poor

Proof that the product is real, competent, and safe to try.

Duckbill
Ohai.ai
Trust read
faffNo visible trust signal identified.
Duckbill"30M+ real-world actions completed" usage stat above the headline
Ohai.aiFive-star testimonial card: "The best app on my phone!" — Olivia Munn, Actress
Wing AssistantNo visible trust signal identified.
Fancy HandsNo visible trust signal identified.
MagicNo visible trust signal identified.

CTA

30Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Ohai.ai
Magic
Free Consultation
Wing Assistant
Duckbill
Fancy Hands

Problems

  • no CTA visible in either fold
  • chat bubbles look tappable but aren't
  • no headline or nav to anchor action

Information hierarchy

32Poor

Does the design help or inhibit what the page is trying to say?

faff desktop capture for Information hierarchy

What works

What to improve

Mobile web

34Poor

The phone experience as a first-class citizen.

faff mobile capture for Mobile web

What works

What to improve

Value props

38Poor

Title, subtitle, hero — do they sell the product's true value?

Working

Could improve