Proper Motion Growth Score: 50/100

Lazyweb

Proper Motionhttps://try-gaia.com/

Complete both scorecards to calculate your growth score.

—Overall growth scoreupdated Jul 28, 2026

Funnel

Acquire

Activate

Coming soon

Monetize

Coming soon

Retain / Reengage

Coming soon

Graded against Lazyweb’s growth rubrics.

Proper Motionhttps://try-gaia.com/

Your landing page’s weakest score is Value props.

How Proper Motion ranks

Fix Value props

50Growth scoreupdated Jul 28, 2026

category scores

Value props32 Trust32 CTA48 Mobile web64 Information hierarchy72

category scoresShowHide

Value props32 Trust32 CTA48 Mobile web64 Information hierarchy72

Score over time

Value props

32Poor

Title, subtitle, hero — do they sell the product's true value?

Proper Motion’s headline vagueProper Motion — the apparent change in position of a star, usually expressed in seconds of arc per year, that results from the projection on the celestial spherWe are building co-evolving data infrastructure for vertical agents and businesses.

Working

Distinctive, memorable brand metaphor
Names a target market: vertical agents
Clean single-message fold

Could improve

Headline is a definition, not a value prop
'Co-evolving data infrastructure' is jargon
No numbers, outcomes, or proof points

Trust

32Poor

Proof that the product is real, competent, and safe to try.

	Trust read
Proper Motion	No visible trust signal identified.
Mem0	GitHub star badge showing "61,868" stars in the nav
Zep	"TRUSTED BY AI TEAMS" logo wall with Samsung, Zscaler, HoneYBOOK, Quorum, and AGI, Inc.
Letta	Research listing "Memory Models: Towards Agents That Learn — JUN 2026"
Ragie	No visible trust signal identified.
LlamaIndex (LlamaCloud)	GitHub and Discord icons in the header navigation

CTA

48Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Problems

styled as tiny text link, not a button
leads to content, not the product
smaller footprint than banner and headline
no path to signup or access

Mobile web

64Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture

Read our thesis link — The only CTA is a small text link with no button styling or tap-target size, so thumbs skim past it.
Hatched value banner — The diagonal hatching runs through the copy, making the core value statement hard to read on a phone.

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture

Read our thesis link — The only CTA on the page is a small, low-weight text link with no button affordance — findable in one second only by luck.
Hatched mission banner — The core statement about vertical agents sits under a striped hatch texture that degrades legibility of the one sentence that matters.
Dictionary definition subhead — The astronomy definition gets larger type and top billing than the company's actual value proposition, inverting the message hierarchy.