Your landing page’s weakest score is CTA.

Fix CTA
73Growth scoreupdated

category scores

category scoresShowHide

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Triple Whale
Cometly
Northbeam
Hyros
Rockerbox

Problems

  • no 'free' despite visible free offer
  • demo framing feels sales-gated
  • competes with 'Book a demo' in nav
  • three CTA labels above the fold

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Triple header CTAs — "Sign in", "Book a demo", and "Get started for free" all compete with the hero's "See a demo", splitting the primary action four ways.
  2. Five dropdown nav items — Platform, Moby AI, Solutions, Resources, Pricing open branching paths that leak attention before the hero ask.
  3. See the platform link — A second styled action directly under the demo form pulls clicks away from the email capture.
  4. Blurred dashboard backdrop — Illegible blurred UI behind the Moby card adds visual noise without communicating the product.

Mobile web

72Fair

The phone experience as a first-class citizen.

Triple Whale mobile capture for Mobile web

What works

What to improve

Trust

74Fair

Proof that the product is real, competent, and safe to try.

Triple Whale desktop capture for Trust

How Triple Whale compares

Trust read

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Triple Whale’s headlineKnow what's actually working. Act on it instantly.Triple Whale is the AI operating system built for modern commerce. It sees your whole business in real time, tells you what's actually driving growth, and executes when you say go.

Working

Could improve