Your landing page’s weakest score is Trust.

How NBS Chorus ranks

  1. 1.Part371
  2. 2.Avoice69
  3. 3.Motif69
  4. 4.NBS Chorus64
Fix Trust
64Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

NBS Chorus
Part3
Avoice
Motif
Trust read
NBS ChorusFree access to over 1,000 RIBA-accredited CPD courses from more than 500 Providers.
AvoiceProduct demo UI drafting "Unitised curtain walling" with sources "Uniclass 2015" and "BS EN 13830" and "18 of 22 clauses
Part3"INTEGRATES WITH PROCORE" badge beneath the hero CTAs
MotifIn-app BIM editor screenshot showing a 3D building model with layer panel and annotation tools

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

NBS Chorus’s headline vagueConnected construction informationNBS is an integrated global platform for everyone involved in the design, supply and construction of the built environment

Working

  • Chips show concrete jobs: audit trail, revisions
  • Product cards name real-time spec collaboration
  • RIBA card adds 1,000+ course proof point

Could improve

  • H1 is a category label, not a benefit
  • Subhead restates 'platform' with no outcome
  • No emotion: no relief, speed, or risk angle

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

NBS Chorus desktop capture for Information hierarchy

What works

What to improve

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

NBS Chorus

How NBS Chorus compares

Recommended rewrites

Mobile web

72Fair

The phone experience as a first-class citizen.

NBS Chorus mobile capture for Mobile web

What works

What to improve