Your landing page’s weakest score is Trust.
How NBS Chorus ranks
- 1.
Part371
- 2.
Avoice69
- 3.
Motif69
- 4.
NBS Chorus64
category scores
category scoresShowHide
Trust
52FairProof that the product is real, competent, and safe to try.




| Trust read | |
|---|---|
| NBS Chorus | Free access to over 1,000 RIBA-accredited CPD courses from more than 500 Providers. |
| Product demo UI drafting "Unitised curtain walling" with sources "Uniclass 2015" and "BS EN 13830" and "18 of 22 clauses | |
| "INTEGRATES WITH PROCORE" badge beneath the hero CTAs | |
| In-app BIM editor screenshot showing a 3D building model with layer panel and annotation tools |
Value props
58FairTitle, subtitle, hero — do they sell the product's true value?
Connected construction information
NBS is an integrated global platform for everyone involved in the design, supply and construction of the built environment
Working
- Chips show concrete jobs: audit trail, revisions
- Product cards name real-time spec collaboration
- RIBA card adds 1,000+ course proof point
Could improve
- H1 is a category label, not a benefit
- Subhead restates 'platform' with no outcome
- No emotion: no relief, speed, or risk angle
Information hierarchy
68FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
CTA
68FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

How NBS Chorus compares
Recommended rewrites
Mobile web
72FairThe phone experience as a first-class citizen.

What works
What to improve
