The Subvocal Companyhttps://subvocal.company/

Your landing page’s weakest score is Trust.

How The Subvocal Company ranks

  1. 1.The Subvocal Company72
  2. 2.Wispr Flow66
  3. 3.AlterEgo (MIT Media Lab spinout)59
Fix Trust
72Growth scoreupdated

category scores

Trust30CTA76
category scoresShowHide
Trust30CTA76

Trust

30Poor

Proof that the product is real, competent, and safe to try.

Wispr Flow
Trust read
The Subvocal CompanyNo visible trust signal identified.
AlterEgo (MIT Media Lab spinout)Caption "Wired device shown is a pre-production prototype" indicating a real device demo
Wispr FlowAvailable on Mac, Windows, iPhone, and Android

CTA

76Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

The Subvocal Company
Wispr Flow

Problems

  • 'waitlist' signals deferred payoff
  • no benefit or urgency in label

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

The Subvocal Company’s headlineYou'd use voice everywhere. If nobody could hear you.Talk to yourself silently. Our wearable transcribes it—mouth closed, nothing to overhear.

Working

Could improve

Mobile web

86Strong

The phone experience as a first-class citizen.

The Subvocal Company mobile capture for Mobile web

What works

What to improve

Information hierarchy

88Strong

Does the design help or inhibit what the page is trying to say?

The Subvocal Company desktop capture for Information hierarchy

What works

What to improve