Your landing page’s weakest score is Value props.

How ServiceTitan ranks

  1. 1.Jobber82
  2. 2.Stormy75
  3. 3.Housecall Pro71
  4. 4.ServiceTitan70
  5. 5.FieldPulse62
Fix Value props
70Growth scoreupdated

category scores

category scoresShowHide

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

ServiceTitan’s headline undersellsAI software for commercial and residential trades

Working

  • Names the exact audience: trades businesses
  • 4.5-star Capterra/Software Advice proof
  • Recognizable customer logos build trust

Could improve

  • No outcome or benefit stated anywhere
  • Missing subhead — zero specifics in fold
  • Hero photo decorates, doesn't demo product

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Get Demo button — Second red CTA styled at equal weight to "Get Started" splits the primary action across two competing conversions.
  2. Top utility bar — Five exit paths (report banner, phone, Resource Hub, Sign In) sit above the logo and pull attention before the headline is read.
  3. Main navigation row — Four dropdown menus multiply exit paths above the fold and compete with the single-argument hero.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

ServiceTitan

How ServiceTitan compares

Recommended rewrites

Mobile web

72Fair

The phone experience as a first-class citizen.

ServiceTitan mobile capture for Mobile web

What works

What to improve

Trust

76Fair

Proof that the product is real, competent, and safe to try.

ServiceTitan desktop capture for Trust

How ServiceTitan compares

Trust read