Your landing page’s weakest score is CTA.

Fix CTA
66Growth scoreupdated

category scores

category scoresShowHide

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Rive
Jitter
LottieLab
LottieFiles
Herain-product action
Kive AI Motionin-product action

Problems

  • 'Sign up' feels costly, not valuable
  • nav says 'Get started', hero 'Sign up'
  • three competing actions in one fold
  • button small vs CLI block above it

Mobile web

62Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Showcase cards row — The GAME UI/MOBILE APPS carousel occupies the entire first viewport, pushing the headline and CTAs two screens down.
  2. Truncated MOBILE APPS card — The second card is clipped mid-word at the viewport edge, signaling a desktop grid not rebuilt for phone width.
  3. Wrapped curl command — The CLI install command breaks across three lines mid-URL, an unreadable desktop element crowding the path to the CTAs.
  4. SIGN UP button — The primary action is desktop-proportioned and sits far below the fold instead of a full-width thumb target.

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

Rive desktop capture for Information hierarchy

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Rive’s headlineTHE INTERACTIVE EXPERIENCE ENGINEBuild interactive UI, motion, and game experiences in the Editor, or let an agent generate them with the CLI. What you build runs natively on mobile, desktop, web, consoles, TVs, and vehicles.

Working

Could improve

Trust

72Fair

Proof that the product is real, competent, and safe to try.

Rive desktop capture for Trust

How Rive compares

Trust read