Your landing page’s weakest score is Value props.

Fix Value props
78Growth scoreupdated

category scores

category scoresShowHide

Value props

74Fair

Title, subtitle, hero — do they sell the product's true value?

LottieLab’s headline sellsThe motion design tool for product teamsCreate and edit lottie animations, ship to your apps and websites.

Working

  • Names audience: product teams
  • Subhead states concrete actions
  • 500,000+ designers proof point

Could improve

  • No emotional or pain angle
  • Hero shows no product in action
  • No speed or outcome specifics

Trust

76Fair

Proof that the product is real, competent, and safe to try.

LottieLab
Jitter
Trust read
LottieLab"Trusted by 500,000+ designers, from the world's most innovative companies." with logos of Google, OpenAI, TikTok, Amazo
Hera"Backed by Y Combinator" badge alongside a Product Hunt "#1 Product of the Day" award above the hero
Jitter"Over 20,000 creative teams use Jitter" above a logo wall with Google, Spotify, TikTok, Deliveroo and Perplexity
RiveTrusted by Spotify Wrapped, Duolingo, and products reaching 2 billion users.
Kive AI MotionInteractive demo input pre-filled with "Try glossier.com/products/cloud-paint"
LottieFiles"Trusted by 16 million+ designers and developers from over 280,000 companies worldwide"

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

LottieLab desktop capture for Information hierarchy

What works

What to improve

CTA

82Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

LottieLab

How LottieLab compares

Recommended rewrites

Mobile web

82Strong

The phone experience as a first-class citizen.

LottieLab mobile capture for Mobile web

What works

What to improve