Your landing page’s weakest score is CTA.
How Relaw ranks
CTA
68FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- 'Request' feels like asking permission
- implies sales call, delayed value
- mobile header says 'Book demo' instead
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Relaw’s headline sells
Your whole firm. One system.
From the first conversation to the final signature. All the work, connected.
Working
- Hero demo shows a real matter card in action
- 'First conversation to final signature' frames scope
- Consolidation outcome stated in six words
Could improve
- Zero numbers or proof points in the copy
- 'One system' could caption any suite
- No emotional hook for tool-juggling pain
Trust
72FairProof that the product is real, competent, and safe to try.
How Relaw compares
Trust read
Mobile web
81StrongThe phone experience as a first-class citizen.
What works
What to improve
Information hierarchy
82StrongDoes the design help or inhibit what the page is trying to say?
What works
What to improve