Your landing page’s weakest score is Trust.

Fix Trust
67Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Trust read
Red Barn RoboticsNo visible trust signal identified.
Carbon RoboticsNo visible trust signal identified.
FarmWiseNo visible trust signal identified.
Naïo TechnologiesNo visible trust signal identified.
Verdant RoboticsNo visible trust signal identified.

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Red Barn Robotics

Problems

  • click feels costly — sales call ask
  • no value payoff in label
  • seller-framed, not visitor-framed

Mobile web

70Fair

The phone experience as a first-class citizen.

Red Barn Robotics mobile capture for Mobile web

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Red Barn Robotics’s headlineWeeding Made EasyRed Barn Robotics provides autonomous intra-row weeding services to help farmers increase yields and reduce their labor costs

Working

Could improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Red Barn Robotics desktop capture for Information hierarchy

What works

What to improve