FarmWisehttps://farmwise.io/

Your landing page’s weakest score is CTA.

How FarmWise ranks

  1. 1.Red Barn Robotics67
  2. 2.Naïo Technologies58
  3. 3.Verdant Robotics58
  4. 4.Carbon Robotics57
  5. 5.FarmWise45
Fix CTA
45Growth scoreupdated

category scores

CTA30Value props42
category scoresShowHide
CTA30Value props42

CTA

30Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Red Barn Robotics
Verdant Robotics
Carbon Robotics
DISCOVER THE ROBOTS
Naïo Technologies

Problems

  • no CTA anywhere in the fold
  • hero is headline-only over video
  • nav links are the only clicks

Value props

42Poor

Title, subtitle, hero — do they sell the product's true value?

FarmWise’s headline vagueCutting-Edge Technology Built For Agriculture

Working

  • Desktop image shows machine working a real field
  • Clear industry focus on agriculture
  • Short, readable headline

Could improve

  • Headline could caption any agtech company
  • No subhead, numbers, or outcome anywhere
  • Mobile hero is a blurry close-up, shows nothing

Mobile web

44Poor

The phone experience as a first-class citizen.

FarmWise mobile capture for Mobile web

What works

What to improve

Trust

54Fair

Proof that the product is real, competent, and safe to try.

FarmWise desktop capture for Trust

How FarmWise compares

Trust read

Information hierarchy

55Fair

Does the design help or inhibit what the page is trying to say?

FarmWise desktop capture for Information hierarchy

What works

What to improve