Your landing page’s weakest score is Value props.
How Radar ranks
Value props
62FairTitle, subtitle, hero — do they sell the product's true value?
Location infrastructure and intelligence
Radar is the all-in-one location platform built to help teams fight fraud, optimize operations, and engage customers at scale.
Working
- Subhead names three real outcomes
- Hero animation shows the product working
- Strong logo bar (DraftKings, bet365)
Could improve
- H1 is a category label, no outcome
- Zero numbers or proof stats in fold
- No emotional stake for the buyer
CTA
68FairCopy, size, verb, cost-feel — does the primary CTA earn the click?



Problems
- demo ask feels sales-gated, costly
- required work email raises friction
- no self-serve or free path shown
Trust
68FairProof that the product is real, competent, and safe to try.

How Radar compares
Trust read
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
82StrongThe phone experience as a first-class citizen.

What works
What to improve
