Your landing page’s weakest score is Trust.

How Pave Robotics ranks

  1. 1.Pave Robotics74
  2. 2.Robotiz3d70
  3. 3.RoadBotics by Michelin36
Fix Trust
74Growth scoreupdated

category scores

category scoresShowHide

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Pave Robotics
Robotiz3d
Trust read
Pave Robotics"Backed by Y Combinator" badge
RoadBotics by MichelinIn-car photo of the phone-mounted RoadBotics capture setup filming the road
Robotiz3dPartner/backer logo strip: Digital Catapult, King's College London, RIMA, Wayra (desktop); CERN, Department for Transpor

CTA

78Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Pave Robotics

Problems

  • demo booking feels costly
  • meeting ask filters early browsers

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Pave Robotics’s headlineRobots that repair roads.Autonomous asphalt crack sealing for state DOTs, municipalities and highway corridors—faster, safer, and a fraction of the lifecycle cost of conventional crews.

Working

Could improve

Mobile web

78Fair

The phone experience as a first-class citizen.

Pave Robotics mobile capture for Mobile web

What works

What to improve

Information hierarchy

86Strong

Does the design help or inhibit what the page is trying to say?

Pave Robotics desktop capture for Information hierarchy

What works

What to improve