Your landing page’s weakest score is Trust.
How Paradigm ranks
- 1.
HealthKey68
- 2.
TriNetX62
- 3.
Paradigm54
- 4.
Inato50
Trust
42PoorProof that the product is real, competent, and safe to try.


| Trust read | |
|---|---|
| Paradigm | No visible trust signal identified. |
| Product screenshot of the screening UI citing 'NCT05683691' with dated radiology/pathology evidence per inclusion criter | |
| "The world’s most-cited data source in peer-reviewed journals." | |
| "AI Innovation Awards Winner" badge (mobile capture, bottom-right) |
CTA
48PoorCopy, size, verb, cost-feel — does the primary CTA earn the click?




Problems
- no CTA in hero, header-only
- CTA hidden entirely on mobile
- vague 'connect' implies sales call
- low-contrast outline styling
Value props
52FairTitle, subtitle, hero — do they sell the product's true value?
Clinical Research, Re-Engineered for Impact
Paradigm Health is changing the model of clinical research. By orienting clinical trials around patient care we're building the future where research is more viable and valuable for everyone in the ecosystem.
Working
Could improve
Mobile web
58FairThe phone experience as a first-class citizen.

What works
What to improve
Information hierarchy
68FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
