Your landing page’s weakest score is Trust.
How Obsidian ranks
- 1.
Obsidian75
- 2.
Joplin72
- 3.
Epicenter62
- 4.
AnyType62
- 5.
Logseq55
75Growth scoreupdated
category scores
category scoresShowHide
Trust
58FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Obsidian | Real product screenshot showing the "Writing is telepathy" note with file tree, tags, and graph view |
| "100% open source" / "Plain text & SQLite" checkmark claims near the CTAs | |
| Product demo mockup showing linked notes: "Meeting with [[Jessica]]" referencing "Book/Intertwingled" | |
| Nav banner: "Run your company on Anytype · Encrypted, Swiss-based, yours" | |
| Detailed real product screenshot showing the Joplin desktop app (notebooks, tags, markdown note 'Vintage Piano Store ide |
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Obsidian’s headline undersells
Sharpen your thinking.
The free and flexible app for your private thoughts.
Working
- Emotional, outcome-led headline
- Subhead claims free + private honestly
- Hero screenshot shows the real product
Could improve
- Never says it is a note-taking app
- No concrete numbers or proof points
- 'Flexible' is a vague category word
CTA
78FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Obsidian compares
Recommended rewrites
Mobile web
83StrongThe phone experience as a first-class citizen.
What works
What to improve
Information hierarchy
86StrongDoes the design help or inhibit what the page is trying to say?
What works
What to improve