Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Numa
Smith.ai
Steer (Steer AI Receptionist)
Trust read
NumaProduct UI showing a real service conversation with vehicle card ('2021 SUV Trailblazer', RO #7408324)
attendova.comNo visible trust signal identified.
Steer (Steer AI Receptionist)Detailed product UI screenshot showing a real appointment-reminder text thread ("Hi Tommy… appointment scheduled at Bill
Goodcall"Born at Google." heading with supporting copy on the mobile capture
Smith.aiRow of six G2 Summer 2026 badges (Leader, Best Est. ROI, Best Usability, Best Support, Easiest Setup, Best Results)
AutoOpsNo visible trust signal identified.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Numa
attendova.com

Problems

  • 'demo' implies sales-call cost
  • no value promise in label
  • no low-friction alternative CTA

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Numa’s headlineThe AI Operating System for Car DealershipsImagine a technology that rescues all your leads, doubles your service advisor's productivity, and gives you a real-time CSI to slay heat cases.

Working

Could improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Numa mobile capture for Mobile web

What works

What to improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Numa desktop capture for Information hierarchy

What works

What to improve