Math Inc.https://math.inc/

Your landing page’s weakest score is CTA.

How Math Inc. ranks

  1. 1.Harmonic64
  2. 2.Theorem Labs60
  3. 3.Axiom59
  4. 4.Math Inc.55
  5. 5.Cajal50
Fix CTA
55Growth scoreupdated

category scores

CTA42Information hierarchy58
category scoresShowHide
CTA42Information hierarchy58

CTA

42Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Solve math, solve everything.
Math Inc.
Harmonic
Theorem Labs
Axiom

Problems

  • no button or product action
  • links to reading, not acting
  • bare arrow-only affordance
  • no verb, 4-word headline link

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture12
  1. Nine equal-weight links — Every article link shares the same size, color, and underline weight, so nothing tells the visitor which action Math Inc wants first.
  2. Detached arrow icons — Arrows float at the far right edge, disconnected from their link text by hundreds of pixels, breaking the scan path between label and affordance.

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Math Inc.’s headlineMath, Inc.Dedicated to verified superintelligence via autoformalization.

Working

Could improve

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Math Inc. desktop capture for Trust

How Math Inc. compares

Trust read

Mobile web

58Fair

The phone experience as a first-class citizen.

Math Inc. mobile capture for Mobile web

What works

What to improve