Your landing page’s weakest score is Value props.

Fix Value props
59Growth scoreupdated

category scores

category scoresShowHide

Value props

42Poor

Title, subtitle, hero — do they sell the product's true value?

Axiom’s headline vagueThe starting point for reasoning.

Working

  • Memorable, confident brand line
  • Clean fold; headline gets full focus
  • CTAs point to named projects

Could improve

  • No subhead explaining what Axiom does
  • 'Reasoning' could caption any AI product
  • Hero art decorates, demonstrates nothing

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Math Inc.
Trust read
AxiomNo visible trust signal identified.
CajalSpecific domain citations: "this year they settled the Jacobian conjecture, open since 1939, and improved century-old bo
HarmonicNo visible trust signal identified.
Math Inc."Terry Tao, inaugural Veritas Fellow" headline link
Theorem LabsNo visible trust signal identified.

CTA

55Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Axiom

How Axiom compares

Recommended rewrites

Mobile web

76Fair

The phone experience as a first-class citizen.

Axiom mobile capture for Mobile web

What works

What to improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Axiom desktop capture for Information hierarchy

What works

What to improve