Your landing page’s weakest score is Trust.

Fix Trust
73Growth scoreupdated

category scores

category scoresShowHide

Trust

56Fair

Proof that the product is real, competent, and safe to try.

Lexius
Veesion
Trust read
Lexius"Backed by Y Combinator" badge above the headline
VeesionReal surveillance-camera product shot with AI detection overlays ("Item in pocket: 85…", "Walking: 88.54%") demonstratin
Diebold Nixdorf Vynamic Smart Visionimplicit context Diebold Nixdorf Vynamic Smart Vision may benefit from pre-existing familiarity among its target audience.
Sensormatic (Shrink Analyzer / LP solutions)"Sensormatic by Johnson Controls" logo lockup
SignatrixGartner "2025 Hype Cycle for Retail Technologies" recognition in the top ticker

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lexius

Problems

  • 'Book a demo' feels committal
  • sells a meeting, not the payoff
  • no low-friction product taste

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Lexius’s headlineEvery basket. Accounted for.Catch what doesn't get scanned.

Working

Could improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Lexius desktop capture for Information hierarchy

What works

What to improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Lexius mobile capture for Mobile web

What works

What to improve